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Marketing and Communications

Consistent | Authentic | Engaging

Marketing and Communications

Front of Florida Tech's Keuper Building

The Marketing and Communications team leads Florida Tech's brand strategy, communications, and integrated marketing efforts, while serving the creative, editorial, advertising, and promotional needs of the university's many departments. Marketing and Communications is committed to its responsibility as a consistent, authentic, engaging and reliable source of information about Florida Tech for both internal and external audiences.

Marketing and Communications Offices

Marketing and Communications includes Communications, Creative Services, University Marketing, Web Services, and WFIT.

Communications

Includes the Florida Tech News Bureau, media relations, and executive and internal communications.

Creative Services

Oversees graphic design and identity, editorial standards, print production, and all associated creative and publication development services. Also maintains the graphic identity policy and style guide.

University Marketing & Web Services

Oversees university brand strategy and standards, as well as enrollment marketing, inbound marketing, email marketing, content and social media marketing, advertising, search engine optimization, online advertising, the Florida Tech mobile app, summer camp marketing, event support, and the design and development of official university websites and other digital properties.

WFIT

Oversees all matters related to the operation and programming of WFIT 89.5FM, a National Public Radio member station serving the Space Coast.