University Wordmark
When size constraints limit use of the primary logo, the Florida Tech wordmark may stand alone.
Separate the university wordmark from other page elements by a minimum distance of the cap height or arm height of the "F" in Florida Tech as illustrated below:
Use the Florida Tech Wordmark for
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Digital ads
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Promotional items with minimal imprint area
Size and Color Variations
Minimum width
- Stacked wordmark: 0.75"
- Horizontal wordmark: 1"
Color Variations
- One-color: Any solid color, preferably crimson (Don't print in more than one color or outline.)
- Reverse: On any solid color background
Follow these guidelines
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Do use sparingly. The primary logo is always the preferred mark for identifying the university in print.
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Don’t use the wordmark close to or over distracting design elements or incorporate as part of a larger pattern or design element.
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Don’t add graphic effects, like a drop shadow, bevel or glow, to the wordmark.
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Don’t distort the wordmark in any way.
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Don’t attempt to recreate the wordmark (by scanning, redrawing or typing) or substitute another.
